Tools, Platforms, and SoftwareAdobe AnalyticsAdobe CommerceAdobe Creative CloudAsanaCanvaChatGPTClickUpConfluenceDeepseekFigmaGitHub ProjectsGoogle AdsGoogle Analytics 4Google Search ConsoleGoogle WorkspaceJiraLow-code/no-code toolsMailchimpMicrosoft OfficeNotionRedbubbleRetoolShopifySlackTrelloWordPressZapier
AdvertisingA/B testingAds evaluationFacebook AdsGoogle AdsInstagram AdsMeta AdsPaid advertisingPay per click advertising (PPC)Reddit Ads
AI IntegrationAI integrationAI optimizationChatGPTDeepseekPrompt engineering
BrandingBrand voice adaptationCorporate communicationCreative briefingPresentation skills
Community ManagementCross-functional collaborationPartnership developmentTeam leadership
Content ManagementContent management systems (CMSs)Google Analytics 4Google Search ConsoleWordPress
Content ProductionAdobe Creative CloudCanvaContent optimizationCopywritingVideographyWeb content development
E-commerceAdobe CommerceCommerce LayerE-commerce managementEtsyRedbubbleShopify
Email MarketingBloomerangEmail campaign managementEmail list managementEmail marketingEmail segmentationEmail template designEmail testing and optimizationEmail tracking and analyticsMailchimpNewsletter creation
IntegrationsCMS management and pluginsCross-platform integrationsProcess automationWorkflow orchestration
MarketingCampaign executionData-backed decision-makingMarket researchMarketing analysisMarketing automationStrategy planning
Product ManagementFeature prioritizationInnovation managementProduct lifecycle managementProduct marketingProduct roadmap planningProduct vision developmentRequirements analysisUser feedback analysisUser research
Project ManagementAgile methodologiesAgile project managementAsanaClient communicationClickUpConfluenceContinuous learningGitHub ProjectsJiraNotionProblem-solvingProject documentationProject milestone trackingProject schedulingProject scope definitionQuality controlReportingResource allocationRetrospective leadershipRisk managementScope managementScrum facilitationSoftware development lifecycle (SDLC) managementSprint planningStakeholder managementStandup facilitationTask managementTeam collaborationTrelloWorkflow optimization
SEOAnswer Engine Optimization (AEO)Content strategyGenerative Engine Optimization (GEO)Google Search ConsoleKeyword researchLink buildingOrganic traffic growthOutreach strategySEOUX optimization
Social Media ManagementInstagramLinkedInRedditSnapchatSocial media planningSocial media schedulingTikTokX (Formerly Twitter)YouTube
Strategy and AnalysisBusiness goals alignmentBusiness process analysisBusiness process improvementBusiness strategyCompetitive analysisContinuous process optimizationCustomer journey mappingData analysisGrowth strategyMarketing strategyPerformance measurementPerformance metricsTechnology researchResearch
Team ManagementCross-functional team collaborationTeam leadership
Video ProductionAdobe Creative CloudAdobe Premiere ProAfter EffectsCapCutContent optimizationCopywritingFinal Cut ProVideo editingVideography
Web Content Development and Other TechnologiesWeb designWebflowWixWordPress